Who writes Best Electric Brush
An independent site about one thing, electric toothbrushes, run by two writers who track model numbers and head prices more closely than is strictly healthy.
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The site began with a dead toothbrush and a spreadsheet. Shopping for a replacement meant reading a dozen “best electric toothbrush” lists, and the same problems kept turning up: brushes that were no longer on sale, prices from two years ago, and almost nothing about what replacement heads cost. So we started writing it down. Which models were current, what their heads cost this month, which features dentists actually ask about, and which ones only exist to fill a spec sheet.
Best Electric Brush is that spreadsheet with the rough edges sanded off. It covers one category, and it tries to cover it carefully.
Four things we think are true
- A brush with a two-minute timer and a pressure sensor does most of what a $300 brush does, for about $50.
- The head you buy four times a year matters more than the handle you buy once.
- “Best” depends on the mouth. Sensitive teeth, braces, recession and arthritis each change the answer.
- Recommending a brush you can no longer buy is a mistake, and we’d rather check than guess.
Nora Lindqvist
Founding editor
Nora writes most of the reviews and comparisons and keeps the product data honest: model numbers, launch dates, listings that quietly switched to a different version, and what heads cost this month. She reads the dull parts first: the spec-sheet footnotes, the “compared with a manual toothbrush” small print, and the one-star reviews that mention month thirteen.
She is wary of feature lists and fond of simple brushes that last. Ask her for one rule and she’ll say: buy the brush you’ll use gently for the full two minutes.
Nora isn’t a dentist or hygienist and doesn’t write as one. When a page deals with gum disease or sensitivity, she works from published research and professional guidance, and she says plainly when the right next step is a dental appointment rather than a purchase.
Dev Marlowe
Contributing writer, family and budget picks
Dev covers kids’ brushes, budget models, deals and the long-run cost of heads, usually from the point of view of someone buying for a whole household. That means caring about things single-brush reviews skip: which handles survive a drop onto tiles, whether a kids’ timer holds a seven-year-old’s attention, and whether a twin pack is a bargain or just two brushes in one box.
Dev’s rule for deals: a discount measured against a price nobody pays isn’t a discount. Dev isn’t a dental professional either, and the family pages point to the American Dental Association and the American Academy of Pediatrics where their guidance applies.
Money, briefly
Some links on the site, mostly to Amazon, earn us a commission if you buy. It doesn’t raise your price, and it doesn’t pick our recommendations: several of our favourite brushes are the cheapest ones we cover. The full explanation is on how this site is funded.
Our research, in one paragraph
We don’t have a lab and don’t pretend to. Our how we choose page sets out what we check, where our numbers come from and what would make us drop a brush. The address to reach us on is here.